The Norelli Group provides strategy, implementation and transition management support for private equity firms.

The newly formed Norelli Group needed to create a presence in the sophisticated world of international private equity firms. This was a market that each of the partners had solid experience in, but now they were combining their efforts into this new company. We created a mark that is a compilation of several crests taken from our Elemino Vintage stock collection. The look has an established feel, and the crown is a reference to the company's headquarters in Charlotte, NC, also known as the Queen City.